Marketing Matters Blog

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Marketing Matters Receives Two Awards this November

Marketing Matters is proud to receive two separate awards in the month of November.

Business Leader’s 2011 Women Extraordinaire Award
Company president Coleen Sterns Leith has been awarded a Business Leader’s 2011 Women Extraordinaire Award. This award is presented to women that are influential leaders within their business or organization, with an extraordinary impact on its economic success and forward-thinking strategies; are actively involved in the professional organizations and associations related to their industry; are active in their community and are a recognized mentor and example to other women in her industry.

2011 Platinum MarCom Award
Marketing Matters was also awarded a 2011 Platinum MarCom Award in the Brochure/Catalog category for the 2011 Leisure Creations Catalog. Drawing thousands of entries annually, the MarCom Awards program is a prestigious international competition recognizing the outstanding achievements of marketing and communications professionals. This succeeds our work with the Leisure Creations 2010 catalog, which earned two design awards.  You can check out more of our award-winning work here.

We’re thankful for the recognition, and the wonderful clients that allow us to serve them. Have a fantastic Thanksgiving.

Project Spotlight: Leisure Creations Furniture Product Catalog

Last year Leisure Creations Furniture approached Marketing Matters to improve the design of its 48-page product catalog. Leisure Creations felt its previous catalogs didn’t communicate the quality and design capabilities of its high-grade commercial pool and patio furniture.

We worked with Leisure Creations to create great images of its furniture line, develop compelling and concise product descriptions to help its customers generate orders, and provide an award-winning  design.

In the end, we came out with a winner – the catalog won two design awards: the 2010 Apex and 2010 Hermes Platinum Awards.

And, after such fanfare, we got the call again this year. Great news for us, and now we believe we have hit back-to-back homers. What do you think?

We’ll leave you with a quote:
“Everything that happens once can never happen again. But everything that happens twice will surely happen a third time.”
- Paulo Coelho, Brazilian Novelist.