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CE Pro: 4 Easy Ways to Increase Holiday Sales

I recently had the opportunity to contribute to CE Pro, a leading trade publication for the custom electronics industry, to offer distributors, resellers and retailers a few tips on how to take advantage of possible sales opportunities this season.

The holiday season is the perfect time for integrators to connect with clients, both existing and new.

With sales forecasts predicting increases in spending this year, this holiday season looks promising for the A/V industry. According to the CEA’s 17th Annual CE Holiday Purchase Patterns Study, 74 percent of consumers are planning to buy consumer electronics as a holiday gift this season.

Here are four ways custom integrators can take advantage of the holiday feeding frenzy:

Read Full Article at CEPro.com

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